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SPIN sales technique

Developed by Neil Rackham, the SPIN sales technique describes a structured approach to leading sales conversations by asking questions. "SPIN" is an acronym that stands for Situation, Problem, Implication and...

SPIN sales technique

Developed by Neil Rackham, the SPIN sales technique describes a structured approach to leading sales conversations by asking questions. "SPIN" is an acronym that stands for Situation, Problem, Implication and...

Behavioral strategy

A behavioral strategy based on persona profiles involves adapting your approach and communication to accommodate different personalities and preferences. This can be relevant in different contexts, such as management, sales...

Behavioral strategy

A behavioral strategy based on persona profiles involves adapting your approach and communication to accommodate different personalities and preferences. This can be relevant in different contexts, such as management, sales...

Customer psychology

Customer psychology based on persona profiles refers to the understanding of customers' behavior, preferences and decision-making by analyzing their personality types or character traits. This concept is often used in...

Customer psychology

Customer psychology based on persona profiles refers to the understanding of customers' behavior, preferences and decision-making by analyzing their personality types or character traits. This concept is often used in...

"People Buy From People They Like"

"People Buy From People They Like" is our mantra - and refers to the idea that people tend to buy products or services from people they have a positive relationship...

"People Buy From People They Like"

"People Buy From People They Like" is our mantra - and refers to the idea that people tend to buy products or services from people they have a positive relationship...

Learning

Learning can often be divided into three main components: knowledge, skills and attitudes. These represent different aspects of what a person learns and develops. Knowledge: Description: Knowledge refers to information,...

Learning

Learning can often be divided into three main components: knowledge, skills and attitudes. These represent different aspects of what a person learns and develops. Knowledge: Description: Knowledge refers to information,...

NASA sales technique

NASA is an acronym for a sales technique that stands for Need, Acceptance, Solution and Acceptance. This approach is designed to help salespeople navigate through the sales process and increase...

NASA sales technique

NASA is an acronym for a sales technique that stands for Need, Acceptance, Solution and Acceptance. This approach is designed to help salespeople navigate through the sales process and increase...